GI Solutions Group run a series of highly successful seminars every month. The seminars are held at various locations around the UK and have been delivered to over 5,000 companies. Each event is genuine, informative and discursive, reflecting the consultative way we do business.
Improving Customer Communications Masterclass
Whether you are in Marketing, IT or Operations, you need to understand how your customers are viewing your communications, and how you can increase their profitability. At the Customer Communications Masterclass you will hear from leading exponents in information research, layout, design and delivery, all tailored to delivering value for your business.
Database Marketing in an Omnichannel World
Database Marketing allows you to learn more about your customers in order to treat them differently to generate incremental revenue. This can be used to operate a successful loyalty programme for your customers allowing you to reward them for their business and encouraging them to choose you over your competitors.
The Seminar will explore how to use cross-channel data more effectively and deliver a practical understanding of driving profit from on and offline data.
Integrated Digital Seminar
Integrated digital communication enhances your brand, improves your responses and delivers better customer experiences. As communication evolves, consumers expect to be contacted with relevant and personalised information and offers. The Integrated Digital Seminar guides you through the data choices, creative opportunities and technology advances which will enhance your customers’ experience and improve your control and reporting.
Direct Mail is a powerful method of communicating with your customers. The channels to market allow you to send out something tangible your customers can keep and allows you to include personalised and tailored offers to drive response and sales.
Maximising the Value of Mailmark®
Mailmark® barcode technology is a revolutionary innovation for mail. It enables online analytics-style reporting on customer mailings; providing consignment level information on mail volume and performance, as well as item level error reporting. Mailmark® is also now the lowest priced option for machine readable bulk mail. Learn more about Mailmark® at our half-day seminar.