Enterprise – Complete customer insight and management
This is where data marketing is central to your strategy and success. Data marketing is even more deeply imbedded in the business’ DNA. The database needs to be updated daily, and we are hosting and managing the database, providing long-tem analysis, full service customer management/CRM/loyalty where the database is used for all aspects of your strategy.
The benefits of using Enterprise are:
- Database more appropriate for CRM/ real-time analysis and reporting
- Ability to support simple or complex loyalty programmes
- Supports long-term business objectives
- Faster feedback facilitating faster business decisions
- Drives sustainable improvement of profitability due to better decision making