Direct Mail and Door Drop Seminar
We understand print production can be complex and frustrating at times. Our one-day Direct Mail and Door Drop seminar will provide you with the confidence and the skills needed to co-ordinate direct mail and door drop campaigns and ensure cost-efficient and timely delivery.
The seminar is aimed at anyone involved in managing or procuring direct mail and provides delegates with the opportunity to gain a practical understanding the direct mail and door dop production process, from estimating and artwork to proofing, printing and finishing.
To sign-up for the seminar, please click here
Agenda
Back to Basics
How to ensure you get the best possible results and save money by understanding the parameters and capabilities of the printing process.
Make the most of your budget
Learn how to design a campaign for maximum cost efficiency.
Artwork Presentation
Take control of your print quality and colour accuracy with useful advice on pre-press workflow systems, file formats, resolution and proofing.
Data and Personalisation
Find out about a typical data structure, industry suppressions and the merge/purge/de-duplication requirements of your campaign. Learn more about different personalisation techniques.
Plant Tour
Witness our manufacturing capabilities during a tour of our plant.
Innovation
See different format ideas for a variety of applications and sectors, with case studies of different campaigns. Investigate new technology ideas like QR codes, multi-channel marketing and Augmented Reality.
Planning and Implementing Successful Door Drops
Learn how to target the right areas through the most effective door drop options.
Presented by Graham Dodd, Managing Director, The Letterbox Consultancy
Postage
Get up to date information on postage, including how Sustainable Mail and Responsible Mail tariffs can save you money.
Presented by George Wallace, Customer Relationship Manager, Royal Mail
Venue - GI Direct Head Office,
To sign-up for the seminar, please click here
Terms and Conditions
The seminar is free to attend. However, the following cancellation fees apply:
· Cancelled attendance 72 hours before seminar - £50 + VAT
· Cancelled attendance on day of seminar - £95 + VAT
All cancellations must be made in writing and will be acknowledged in writing.
You may substitute delegates at any time.
Speakers and topic are correct at the time of publishing. GI Direct reserves the right to alter or modify the advertised speakers, topics and / or venue if necessary. Any substitutions or alterations will be updated here as soon as possible. GI Direct assume no liability whatsoever if this event is altered, re-scheduled, postponed or cancelled.
GI Direct is not responsible for any loss or damage suffered by delegates attending the conference such as loss or damage to personal property or illness.