Our marketing databases are designed to provide a 360° view of the customer. This ‘single customer view’ will provide a true picture of a customer’s relationship with an organisation and enables complete understanding of their habits, behaviour and preferences. By viewing the loyalty card that was used for a certain transaction and the recurrence of certain factors such as time and place, valuable insight is provided enabling customer communications to be targeted more effectively.
Every marketing database we build is truly bespoke and is scalable to meet the changing need of your business. Our web reporting facilities offer easy access to reports, so you can understand your customer's behaviour.
If you would like more information on how we can help your business with its database build, feel free to contact us