Financial Services
Financial firms use a very wide range of data sources in order to carefully target potential customers and cross-selling offers to existing customers. This needs to be supported by direct mail and marketing production capabilities that are equally refined.
Our personalised direct mail facilities are set up to support even the most tightly targeted segmentation with sophisticated digital print, as well as enclosing and fulfilment of additional pre-printed leaflets and brochures.
Additionally, our experience and capabilities for transpromo advertising is helping banks, investment and insurance companies to leverage extra value out of their statutory communications.
Finally, many financial products are sold through intermediaries and partners. Our data management capabilities at GI Insight are critical to producing and issuing co-branded or white-labelled communications, whether brochures, direct mail campaigns, or statements.
If you would like more information on how we can help your business, feel free to contact us.